Tech Firm With Moose Jaw Connections Enters Major Partnership
An investment partnership with a technology firm with strong Moose Jaw connections has led to changes two women entrepreneurs rising to leadership positions in tech within Saskatchewan.
On Tuesday Vize Labs announced an investment partnership with the Broad Street Bulls, Golden Opportunities, Saskatchewan’s Max Schmeiser – head of data science at Twitter and Saskatoon angel tech investors Andrew Williams, Terry Baerg, Lee Olynuk and Justin Bussiere.
Vize Labs will use the investment to accelerate the development of its software designed to optimize the changing workforce who work remotely.
The proprietary software developed by Vize Labs Inc. makes digital teams easier to manage by turning data already available through communications tools into new corporate insights with which better decisions can be made. The software allows integration of one or more data sources such as Slack, Microsoft Teams and Zoom (beta).
"The way businesses and teams communicate internally has changed overnight. Digital communication through direct messaging services like Slack and Teams is accelerating and disrupting the way businesses traditionally communicate. Vize gives businesses an intelligence superpower by analyzing and making sense of their internal digital communication data so that businesses can leverage the data to rethink and improve business strategies. Operating with wild west internal digital communications without data intelligence will soon be like using the phone book instead of Google." Joel Pinel - CEO of Vize Labs said in a statement.
Vize Labs software has started to create a buzz within the world of technology. They have been featured for their move into the US marketplace by establishing an office in South Jordan, Utah.
SEE RELATED - Vize Labs In US
The investment will allow three individuals associated with Moose Jaw based Wow Factor Media are key members in the deal. Hailey Schwabe, Joel Pinel and Ashley Drummond from Wow Factor Media will be in new roles. As part of the move two female entrepreneurs - Schwabe and Drummond - will move into leading executive tech roles in Saskatchewan.
Moves the investment partnership allowed - Vize Labs media release
Schwabe and Pinel will move from Wow Factor Media to executive positions with Vize Labs but remain in advisory roles with Wow Factor Media’s board of directors. Both Pinel and Schwabe are co-founders of Vize Labs.
Schwabe was previously Wow Factor Media's COO and is now COO and co-founder of Vize Labs Inc.
Drummond, Wow Factor Media's Director of Marketing, has been appointed as Wow Factor Media's Chief Executive Officer.
“As CEO, I am determined to continue the strong momentum and innovative culture created under the leadership of Joel Pinel.Serving as a woman Chief Executive Officer is a true honor, and I will work very hard to ensure continued success and growth for Wow Factor Media and our customers.” Drummond said in a statement.
Rob Clark, CEO of the Moose Jaw and District Chamber of Commerce, also said in a statement that “This is great news on so many levels. It's incredible to see such innovation and growth within the Saskatchewan business community.”
For more information about Vize Labs refer to the firm’s web-site at Vize Labs.